Is Reels the new Reality?

Instagram's new feature ‘Reels' a replacement to TikTok.

Hi guys! This is Mahika, a mumbaikar with a mild coffee addiction and a poor sleep cycle: )

The cliche cinematic phase in India which happened a few weeks ago - The Break Up between the Indian influencers with Tiktok by our prime minister changed a lot. 

After  many debates, video’s and differences in one’s opinions about Tiktok being banned, Instagram the popular social media platform released a new feature called ‘Reels’!

So many of you who don’t know what exactly ‘Reels' are; it’s just like Tiktok where you can make 15 sec videos with a selective audio or an original audio. Well, we have to applaud for Instagram for coming up with this amazing business strategy.

The human mind always craves for more. 

There was a time when Instagram was quite popular for posting pictures, clicking selfies with thousands of filters, messaging, stories etc and now adding to the list, there’s going to be one more way to self promote ourselves with these Reels.

After talking to many people, I found out that some people are embracing this new platform as they love to create content. On the other hand, some people are feeling irritated due to the same content shown which on Tiktok - ‘Just Intolerable’. 

What I think is that; the invention of ‘Reels' is a good idea. But, TOO MANY COOKS SPOIL THE BROTH. So what I want to tell you guys is that create content, love the content but let it be original and good content. 

Let us know how you feel about this new trend! Stay tuned for my next blog!

• Mahika Dave